PRESS SHORTLIST
OUTDOOR SHORTLIST
MEDIA SHORTLIST
Cannes09 Update : Thailand shortlist in Press,Outdoor,Media Lions
June 22, 2009 by thaiadsJune 22, 2009 by thaiads
Footasep
Advertising Agency : Bangkok Showcase, Bangkok, Thailand
Executive Creative Director : Chukiat Koosongdham
Art Director : Chokchai Tupanyakanok
Copywriter : Nattawut Sittiwaraphan
Photographers : Chup Nokkeaw, Chubcheevit
Published : March 2009
Cannes09 Update : Thailand shortlist in Promo lions
June 22, 2009 by thaiads
June 18, 2009 by thaiads
BENZ N.K. Uesd Car
Advertising Agency: Access & Associates Co., Ltd.
Creative Director: Siam Moralai / Kunchit Pensomboon
Assistant Creative Director: Peabporn Prayudthanakul
Art Director: Supawat Sripen
Copywriter: Annop Mancharone / Siriluck Chuapanich
Moly care, Car care
Advertising Agency: Access & Associates Co., Ltd.
Creative Director: Siam Moralai / Kunchit Pensomboon
Assistant Creative Director: Peabporn Prayudthanakul
Art Director: Supawat Sripen
Copywriter: Annop Mancharone / Siriluck Chuapanich
Campaign Brief Asia Creative Rankings
June 5, 2009 by thaiadsCreatives ranked from No.1 to No.25 are listed here
1 Adrian Chan O&M Singapore 1036
2 Richard Copping Saatchi & Saatchi Singapore 1010
3 Ashidiq Ghazali BBH Singapore 995
4 Sompat Trisadikun Leo Burnett Bangkok 965
5 Troy Lim O&M Singapore 943
6 Eric Yeo O&M Singapore 941
7 Noranit Yasopa Lowe Bangkok 861
8 Pipat Uraporn Leo Burnett Bangkok 829
9 Jagdish Ramakrishnan BBDO Singapore 816
10 Suthisak Sucharittanonta BBDO Bangkok 798
11 Serene Loong O&M Singapore 794
12 Joel Clement Saatchi & Saatchi Bangkok 735
13 Eugene Cheong O&M Singapore 732
13 Thirasak Thanapatanakul Creative Juice Bangkok 732
15 Eddie Azadi TBWA\Tequila Singapore 706
15 KC Chung TBWA\Tequila Singapore 706
17 Kittinan Sawasdee Lowe Bangkok 648
17 Supon Khaotong Lowe Bangkok 648
19 Koichiro Tanaka Projector Tokyo 630
20 Tham Khai Meng O&M Worldwide 622
21 Jureeporn Thaidumrong JEH United Bangkok 616
22 Ronojoy Ghosh Saatchi & Saatchi Singapore 585
23 Joseph Cheong JWT Singapore 584
23 Tan Yew Leong Leo Burnett Malaysia 584
23 Yasmin Ahmad Leo Burnett Malaysia 584
Source : CampaignbriefASIA
June 5, 2009 by thaiads
Siemens
Advertising Agency: Leo Burnett, Hong Kong
Art Director: Martin Tong Sze Lok ,Pranussadej Tantipong
Copywriter: Nutchanun Chiaphanumas , Joey Chung
Photographer/Retoucher : Anuchai Secharunputong
June 3, 2009 by thaiads
Attack detergent
“New deep breathtaking fragrance detergent”
Advertising Agency: Dentsu, Thailand
Executive Creative Director: Warunee Tanakijchumroon
Creative Director: Nisa Mujjalintrakool
Assistant Creative Director: Peabporn Prayudthanakul
Art Director: Wutichai Chaometeewut
Copywriter: Natrenapa Suwannatre
Photographer: Supachai Sriwanlapanon
Retoucher: Chill House
June 1, 2009 by thaiads
Index Living Mall Co., Ltd
Advertising Agency : BBDO Bangkok
Executive Creative Director : Suthisak Sucharittanonta/ Nikrom Kulkosa
Creative Director : Vasan Wangpaitoon/ Juntiga Nasunee/
Kaewta Preeyasombat
Art Director : Keatnapin Sobhinnon/ Nikrom Kulkosa/ Vasan Wangpaitoon
Copywriter : Phairat Uaphadunglert/ Juntiga Nasunee/
Suthisak Sucharittanonta
Photographer : Chaicharn Kowitkittiwan
Retoucher : Phurin Thongchokdeelert/ Sinothai Samseethong
Chumpae Bus
Advertising Agency : BBDO Bangkok
Executive Creative Director : Suthisak Sucharittanonta/ Nikrom Kulkosa
Creative Director : Vasan Wangpaitoon/ Juntiga Nasunee
Art Director : Keatnapin Sobhinnon/ Nikrom Kulkosa/ Vasan Wangpaitoon
Copywriter : Phairat Uaphadunglert/ Juntiga Nasunee/
Suthisak Sucharittanonta
Photographer : Settaphan Rummanee/ Nuth Rungruang
Retoucher : Sinothai Samseethong
May 25, 2009 by thaiads
Imitation Breast Project
Advertising Agency: High, Bangkok, Thailand
Creative Director : Danuthas Thamaraksa
Art Director: Danuthas Thamaraksa
Copywriters: Nanthawat Mankhong, Danuthas Thamaraksa
Photographer: Hong Tae
Retoucher: Tora
May 21, 2009 by thaiads
Takeda (Thailand) Ltd.
Advertising Agency : Far East DDB Bangkok
Creative Director : Gongpan Uphathumprungpong
Art director : Chitapol Vanijayananda
Copywriter : Somrut Kuljaruopas
Agency Producer : Kanpicha Techasan
Director : Chan R.Dejwattana
Production House : The Shood Bangkok
Cannes,Creative,Scam
May 20, 2009 by thaiadsCannes,Creative,Scam by Thor Santisiri, Translated by Thaiads
In Cannes 2009 there are the total amount of creative work round 22,000 work pieces which could be average to 20,000 baths per piece. Consequently they could be total 400 MB (1USD=35Baht) , excluding the entrance fee 100,000 baht per person. So if there were participating 8,000 people , it could be sum up to 800 MB. All the hotel reservation have to make via Cannes. In this case when you made a reservation on your own you paid 5,000 bth/night but if you did it via Cannes , the cost would be increased to 9,000 bth/night. Moreover if you choose the sea viewed hotel , the price would be rise to 40,000 bth/night. For the prize , If you had won it , you will definitely received a lion but if you want to own more , it will be sure that you have to pay about 40,000 – 50,000 bth./piece
Who get the profit from these ?
Client For Thailand , the client will attend a very short terms of reputation because receiving the award doesn’t mean the succeed. The main reason is because this award is judge by the committee , 20 people , from all over the world.
For Agency If you are an international , the reputation goes to the mother company because these awards could be evaluate to stock market.
In Thailand these award reflect the reputation among advertising creative which did not effect any factor to clients or you could say client would not come to you only because you won Cannes.
For creative they got fame , proud or they might be interested by others agency.
Consequently , France takes all the advantage from the worldwide creative which you could earn a billion in a week. Metaphorically Cannes is like the product of Louis Vuitton , you are not only bought the product because you could back home with the proud and the ego within. And even you are own them or not all the good point always bring in Loise Vuitton ‘s favour
But please do not get me wrong , I do not against of having an ego even the Cannes because anyway you cant resist that it impulses our advertising filed.
For all of this I just would like to warn you that you should attend this award with conscious and please be aware that they earn a lot on your ego.
When you want award so bad. It drive you to make Scam Ad which costs production , retouching , printing and sending fee for over million baths. I just hope that one day we still remember what is the core of advertising is it for award or is it for increase client’s market share.
To sum up with quote from K. Mum , Suthon Petchsuwann “It will be lookdown to my work , if it can only impress the foreigner committee instead of being talk of the town in my homeland ”
Source : Kosanathai.com
May 12, 2009 by thaiads
Tesco Lotus
Advertising Agency : BBDO Bangkok
Executive Creative Director : Suthisak Sucharittanontah
Creative Director : Subun Khow
Creative Group Head/Art Director : ariyawat juntaratip
Creative Group Head/Copywriter : Chanatthapol Tiensri
Photographer/ Retoucher : Anuchai secharunputong / Remix studio
May 6, 2009 by thaiads
Nissan
“Oops nissan navara 4×4 with 6 gear”
Advertising Agency : TBWA Thailand
Executive Creative Director : Veradis Vinyarath
Creative Group head : Tiratus Phaesuwan
Art Director : Tiratus Phaesuwan, Sabaiprae Mukdaprakorn,
Kanon Umpornsirirat
Copywriter : Visa Amranand, Natchalai Sukamolkol,
Peerakuan Khancharoensuk
Photographer, Retoucher : Chub Nokkaew
